OUR COMMITMENT
Why Do an SEO Audit ?
At I’M Referencement, we believe that the key to unlocking your website’s potential lies in a comprehensive and well-thought-out SEO audit. When you choose to work with us, you don’t just receive a set of standard recommendations; you get a custom strategy designed to increase your site’s visibility on search engines and help you achieve your specific goals.
OUR COMMITMENT
Why Do an SEO Audit ?
At I’M Referencement, we believe that the key to unlocking your website’s potential lies in a comprehensive and well-thought-out SEO audit. When you choose to work with us, you don’t just receive a set of standard recommendations; you get a custom strategy designed to increase your site’s visibility on search engines and help you achieve your specific goals.
The Benefits
The 3 Types
Trust our experts to conduct an in-depth analysis of your website. We carry out a strategic SEO audit, precisely targeting each aspect that needs optimization to improve your search engine rankings.
INCREASE IN TRAFFIC
RETURN ON INVESTMENT
PROFIT GROWTH
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On-Site Meeting & Audit
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Competitive Research
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Semantic Cocoon
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Editorial Roadmap
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Competitor Research
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List of Links to Fix
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On-Site Authority Audit
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Netlinking Plan
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SXO & Indexing
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On-Page Tags
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Loading Speed
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Error Correction
Optimization Strategy
Our Methodology for an SEO Audit
Needs Analysis
SEO starts with a clear understanding of your needs. We begin with a workshop to precisely define your offerings, goals, and target audience. This allows us to conduct an on-site semantic audit to identify the search queries your site is already ranking for.
Semantic and Keyword Audit
Next, we perform an SEO audit of your main competitors. A relevant competitor in SEO is one that generates significant traffic and offers a similar product or service to yours. We analyze several competitors to better understand and compare the various strategies they employ.
Development of a Semantic Cocoon and Content Roadmap
The ultimate goal of the audit is to take action. We conclude the semantic audit by establishing a dynamic semantic cocoon and developing a detailed editorial roadmap based on target queries, effectively guiding your content strategy.
Tagging Audit & Creation of the Tagging Framework
We dive into the technical details with a tagging audit, essential for effectively integrating target queries into key tags on your pages, such as meta titles, descriptions, and Hn tags. To achieve this, we create a meticulous tagging framework, applicable to both current and future pages of the site.
SXO Audit & Wireframe Creation
The SXO audit plays a crucial role in structuring your pages, ensuring perfect optimization to accommodate your SEO content, aligned with the search intent of your target audience. This step also includes the optimization of your site’s Header and Footer elements.
Loading Speed Audit
We conduct a thorough audit of loading times to identify the resources slowing down your site, such as oversized images or overloaded page sections. An in-depth review of installed plugins is also carried out.
On-Site Authority Audit
Our on-site authority audit focuses on a thorough analysis of your site’s current backlinks. The goal is to create a complete inventory of your existing links and assess their quality. We review anchor texts, the number of referring domains, domain authority, and the profile of targeted pages, such as DeepLinking. At the end of this audit, we provide a list of links to disavow if necessary.
Competitor Authority Audit
We also perform an audit of your competitors’ backlink profiles. Our goal is to develop a netlinking strategy that is both relevant and tailored to your market. We take a balanced approach, avoiding extremes, and focus on less competitive queries when the industry is highly competitive.
Netlinking
After completing the authority audit, we move on to developing a strategy for acquiring quality links, structured into three levels: blogs, guest posts (especially from companies in your sector), and digital press. We believe in a long-term netlinking approach, supported by a consistent budget, to build a solid and sustainable online presence.
Our Solutions
What are the keys to a successful audit ?
A Detailed Weekly Report
Every week, our team is committed to providing you with a detailed report, specifically tailored to present the changes we’ve implemented. This document will give you a comprehensive overview of the adjustments made, highlighting their impact on your operations and showcasing improvements in performance or functionality. Our goal is to keep you informed in a transparent and efficient way, allowing you to closely monitor the progress of our work and its benefits for your organization.
Additionally, we are always available to answer any questions you may have about the report, especially if there are points that seem unclear or require further explanation.
Audit Delivery
Our in-depth audit is specifically designed to ensure a smooth transition to directly usable applications in your professional context. To achieve this, we provide three detailed and strategically crafted action plans:
- Content Integration: This plan focuses on aligning and optimizing your existing content with new technologies and platforms.
- Technical Improvement: We provide a thorough technical analysis of your current systems, followed by recommendations for upgrades or modifications.
- Link Development: This aspect is focused on expanding your network and improving collaborations with external partners and affiliates.
Monitoring the Implementation of Our Audit
Our SEO experts will contact you within 24 hours to evaluate your website and suggest actions to improve your rankings on Google.
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Average traffic increase
Projects completed
Happy clients
Our Steps for an SEO Audit
Day 1 – Appointment Scheduling
The appointment will involve the consultant asking you questions about your company to better understand your needs and goals.
Week 1 – Semantic Audit
Our strategy starts with a detailed analysis of your content. We first set specific goals and target relevant keywords and themes. An in-depth evaluation of the quality and relevance of your content is conducted, along with an examination of the site’s structure to maximize its SEO effectiveness. We also perform a competitive analysis to identify market trends and opportunities, aiming to make your site stand out for its content quality and SEO performance.
Week 2 – Technical Audit
During the second week, we conduct a thorough technical analysis of your site. This includes assessing the site’s structure, loading speed, mobile compatibility, and other key factors that affect its performance on search engines. We aim to identify technical issues that could hinder your site’s visibility and propose solutions to enhance its SEO efficiency.
Week 3 – Netlinking Audit
In the third week, we perform an in-depth analysis of your existing links and also examine your competitors’ backlinks. This approach aims to develop a sustainable and effective link-building strategy for your business.
Week 4 – Google Data Analysis
Using Google Search Console (GSC) and Google Analytics, we gather data to create a tailored plan for you. GSC provides key insights into search performance, helping us identify technical issues and analyze links. It also helps us understand and improve how your content is presented in search results. These tools are vital for SEO optimization and managing a site’s digital health.
Week 5 – Audit Delivery
Once the audit is finalized, we will schedule a meeting to present it and answer all your questions. This step ensures you fully understand our work and the results we’ve achieved.